Hollywood Storage Company Building

 
(1928)* - Front view of the Hollywood Storage Co. Building (aka Toberman Storage Co. Building), located at Highland Avenue s/o Santa Monica Boulevard.  

 

Historical Notes

Standing at fourteen stories tall, this building was made entirely out of concrete to protect its precious storage from risk of fire. Designed in the Spanish Colonial Revival style, this facility would hold costumes and set pieces during the film industry’s earliest years. The height of the building aided as the perfect location for radio towers, which local radio station KMTR took advantage of.*

Morgan, Walls & Clements designed this Spanish revival style building, completed in 1925.*

 

 

 

 
(1928)* - Side view of the Hollywood Storage Co. Building, located at 1025 N. Highland Ave.   

 

Historical Notes

The Hollywood Storage Building was the tallest building in Hollywood at the time of its construction. The brainchild of Charles E. Toberman, it would become one of many that the early real estate mogul would create in Hollywood, including Grauman’s Chinese and Egyptian Theaters, and the Hollywood Roosevelt Hotel. But the Hollywood Storage Building would be a completely different kind of project as the many films now being produced in the area were in need of a place to store their props and equipment.*

 

 

 

 
(1930)* - Panoramic view of Hollywood looking northwest on a very clear day. The Hollywood Storage Co. Building, located at Santa Monica Boulevard and Highland Avenue, is the tallest building in the area.  

 

Historical Notes

The Hollywood Storage Building was purchased by Bekins in 1939. The building was also home of the Evening Herald radio station, KMTR.*

 

 

 

 
(2015)^ - Hollywood Storage Building, aka Toberman Storage Company (Bekins Van and Storage)  

 

 

 

 

 
(2021)* - Looking up towards the top of the Hollywood Storage Building. Photo by Don Saban  

 

 

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Early City Views (1800s)

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Historical Bldgs (1925 +)

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Water and Power in Early LA

 

 

 

 

 

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